Asia Regional Information: The Newest from ATTA and Members in Asia, December 2022

Welcome to the final version of our Asia ATN Publication for 2022 – and what a busy previous few months we’ve had in Asia!

Shannon Stowell, our ATTA CEO, kicked off September talking on the Tourism Expo Japan’s Ministerial Roundtable in Japan, giving the ATTA crew the chance to satisfy a lot of our ATTA members in Japan in particular person for the primary time because the pandemic.

October noticed the Journey Journey World Summit (ATWS) 2022 in Lugano, Switzerland (and my first Summit expertise), which was really particular. We had a report Asian attendee turnout, with greater than 80 delegates flying in from Japan alone – which means one in ten of the attendees had been from Asia! Delegates additionally joined us from Thailand, Malaysia, India, Nepal, Taiwan and Pakistan, and I used to be so happy to have the ability to lastly meet among the faces with whom I’ve been speaking the previous 12 months – and the ATTA crew itself!

For those who missed ATWS, one session you will need to try is Jean-Claude Razel’s Keynote speech, Our World in Transition, the place he challenged the viewers to remodel the tourism narrative to “much less is healthier” and to cease promoting what clients need, and to as an alternative “begin promoting what locations want”. It was so highly effective that delegates had been speaking about it lengthy after it was over. You’ll be able to catch a recording of it right here.

October additionally noticed our first ITB Asia partnership, with an AdventureConnect, co-hosted by Switzerland Tourism and Flywire, in addition to a two-hour session on the potential of journey journey to spice up restoration within the area. The panels had been supported by incredible audio system from the ATTA group and past, together with Vanuatu Tourism Workplace, NEOM, the Indonesian Ministry of Communications, Vacation spot Mekong and the Sarawak Tourism Board.

Along with our Oceania area, ATTA Asia hosted a incredible webinar on accessibility and inclusivity inside journey journey, with audio system from Thailand, Nepal, Australia and New Zealand, discussing the challenges and large alternatives that accessible tourism represents. What actually resonated with me in the course of the webinar was that making journey accessible isn’t rocket science. It doesn’t essentially require massive budgets to make it occur. Reasonably, it’s offering info, permitting vacationers to make decisions based mostly on that info, and being a very good host.

I used to be blissful to see a few of our Asia member information featured on Journey Journey Information over the previous couple of months, together with a bit about group tourism in Japan by OKU Japan, and the challenges of creating journey journey in Pakistan by Past the Valley.

Do you may have information you’d wish to have featured in Journey Journey Information? Let myself, Miya Liu or the ATN editorial crew know, and we’d like to share it. It’s free for members, and a good way to generate some publicity inside the ATTA group for your small business.

Please be a part of me in giving an enormous welcome to new Asian ATTA members: WhereNext Experiences from Singapore; Trans India holidays, Embarq Motoworld, Soulful Safaris and Majestic Ladakh from India; XXPlora from Hong Kong; Mr Linh’s Adventures from Vietnam; and Inoutbound Sendai Matushima, JTB Okinawa, JTBHokkaido and Akan Journey Tourism from Japan.

Don’t neglect to affix our Member Connects to study extra about the right way to maximize your ATTA membership, in addition to to satisfy different members. Our subsequent Member Join might be hosted by Asia Neighborhood Lead, Miya Liu, in March 2023.

ATTA can even have a presence at ITB Berlin in March 2023 as soon as extra, so in case you are planning to go to the occasion, maintain your eyes peeled for information on what date our in-person AdventureConnect might be held.

I wished to take this chance to remind you that the Journey Journey World Summit 2023 is lastly coming to Asia subsequent September. Hokkaido in northern Japan would be the hosts, and after an inspection journey there final month, I can promise that it’ll be an unforgettable expertise. Tickets and market tables are already prepared for buy, and you may try the main points right here.

Lastly, a few of you will have noticed that my job title has modified – I’ll now be heading up each Asia and Oceania underneath one, big APAC umbrella, and am tremendous excited for it, given the synergies between the 2 areas. We even have a brand new Companion Supervisor supporting Asia at ATTA – Pleasure Especkerman, who might be changing Nenna Salokangas as she deepens her position in analysis and sustainability.

With that, I want you all a sophisticated Glad New Yr – and right here’s to a affluent 2023!


Leave a Reply

Your email address will not be published. Required fields are marked *